We’ve been hard at work blazing through the 2nd Season production of Fizzy’s Lunch Lab. Back in July, we posted a little preview of an upcoming Lunch Lab webisode featuring a quick-talking salesman, Bob Lazy. We recently wrapped production on the short, so we thought it would be fun to share the process that brought him to life.
We’re proud to announce the 2nd season launch of the Emmy-Nominated web-only nutrition series, Fizzy’s Lunch Lab. The season kicks-off today with an all new webisode featuring a nail-biting cook-off that will challenge Fizzy’s culinary clout. Be sure to tune in every Friday for new content as Fizzy and his gang thwart the greasy agenda of Fast Food Freddy.
It’s been an amazingly fun four months of production and we’ve been lucky to work with an amazing cast, crew, and new production partner, Hero4Hire. As always, we’re happy to have the PBS Kids team in our corner – they’ve given us a lot of creative freedom and support to make The Lunch Lab what it is today.
PBS’s children’s websites, including PBSKidsGo.org, receive an average of 9 million unique visitors per month and the video players deliver an average of 50 million streams per month.
Fizzy’s Lunch Lab was created by Dave Schlafman and Evan Sussman. You can join Fizzy and the Lunch Lab gang online at pbskidsgo.org/lunchlab.
This summer, CloudKid produced the opening sequence for The Hub‘s new game show, Pictureka. The show is loosely based off Hasbro’s popular board game with the same name. The first episode recently aired and to our delight, the fish character that we designed/created is featured throughout the show. Now, we’re determined to get our hands on one of the giant cardboard cut-outs for the CloudKid HQ. Mission: Feisty Fish has officially commenced.
As you may know from our previous posts, we’ve been getting ready to serve up the second season of our Emmy-Nominated series, Fizzy’s Lunch Lab! The new season kicks off today with a rockin’ Halloween music video featuring Fizzy’s house-band, Freezer Burn. Starting November 5th, new monthly themes, webisodes and songs will start rolling out. The new topics include: calories, food choices, calcium, sodium, fiber and home gardening. The website will also be releasing 5 new online games, as well as 40 new printable recipes that encourage families to get out of the drive-through and into the kitchen. In addition, PBS will be airing 12 national on-air spots to introduce The Lunch Lab characters to a broader audience. Those shorts are slated to roll out in early 2011.
To get you into the Halloween spirit, here is Freezer Burn’s new video, “It’s Halloween Night” – enjoy!
Today we are releasing one of our in-house Flash production tools called Keyframe Caddy. Our animators use this tool to assist in doing some of the more menial animation tasks like lip-syncing. We did a little demonstration video as well as made the tool free for download from our website. Click here for more information.
Over the last few months, we have been working with PBS Kids and Boston-based App development house, DINO, to produce the Lunch Lab’s first iPhone game. We’re proud to announce that the game has been submitted to Apple for approval. It’s been an amazing process to translate the Corporal Cup Food Camp segments to a touch-based “cooking” game experience. We’re hoping the approval goes smoothly, so you can enjoy the game when it hits the shelves – it’s been a blast to play test. In the meantime, here’s a sneak peek of the game:
For the last month, we’ve been ramping up for Season 2 of Fizzy’s Lunch Lab. We’ve been face down in schedules, budgets, curriculum, and the fun part – preproduction. The second season is going to feature six new months of content and we’re really excited about the topics: Calories, Food Choices, Calcium, Sodium, Home Gardening, and Fiber. We’re going to sprinkle in the best of Season One, so we’re continuing to feature new content every week. In addition to the animated shorts, and recipes, we’re aiming to produce an additional 5 or 6 interactive games, that will definitely breathe some new life into the site. We’ve finished the outlines, script first drafts, and now we’re moving onto initial character design. Here’s a sneak peek of the “Sodium” webisode outline and the initial “Bob Lazy” character sketches:
Webisode Outline – Sodium
It’s a normal day in the Lunch Lab when the doors swing open to reveal a quick-talking salesman riding a mobile recliner chair, wearing a cowboy hat, and speaking with a thick Texan drawl. He introduces himself as Bob Lazy and promises the opportunity of a lifetime for “Good Ol’ Professor Fizzy”. Lights pop out of his recliner and Bob Lazy gives a laser-light presentation of Lazy Bob’s Frozen Foods – anytime, anywhere meals for people without time to cook. Bob Lazy claims his products are made with real veggies, but when Fizzy takes a closer look, he discovers that the meals are filled with preservatives and processed ingredients; the sodium content is off the charts. Fizzy gives Bob Lazy the low-down on Sodium and why it’s better to cook with real ingredients. Bob Lazy is convinced and asks if Fizzy has ever thought about selling Lunch Lab dishes to the mass market – Bob’s now looking for a new gig.
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